ABOUT
3Y is a product-driven entertainment company developing original content and IP. We create entertainment projects designed to grow beyond platforms and connect with global audiences, with a focus on authenticity, impact, and long-term fandom.
[Values
S.2]
IP-DRIVEN
STORYTELLING
CULTURAL
CREATIVITY
STRATEGY
AUTHENTICITY
SCALABILITY
PERFORMANCE
[TIMELINE
S.3]
Leading Tomorrow Debut of Hebi and Virtual IP Business
Quoted by professionals as “a new mark of Korean Music History” Extend the next generation entertainment IP with 3D technology
Hakka Kitchen introducing K-Content in Taiwan
The first global content project collaborated with Taiwanese Hakka TV High-quality show with Lee Teuk, Korean Celeb Chef Lee Won Il and Taiwanese Celebrities
The new formula for the girl band, QWER
Girl band QWER debuted via self-generated content ‘My Biased Girls’ Developing as of global project in foreign markets e.g. Japan and Taiwan
Channel Branding with Celebrities
Successful YouTube channels run with celebrities e.g. So You and An So-Hee based on Know-how from previous YouTube content series production
Evolution of Web Entertainment, Money Game
A collaborative project with YouTuber ‘Jin Yong-Jin’ Purchased Naver Webtoon IP and tuned into a real-life story
Toy Soldiers, the New Page of YouTube Contents Chronicle
40M+ views in 1 month after the release of Season 1 in Jul. 2020 The first successful YouTube content project with social syndrome
[Awards & Recognitions
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